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So what exactly is UA?

Love Kouture caters to those who want to look and feel good while saving financially.  We carry the highest quality UA brand merchandise.  UA stands for unauthorized authentic.  Unauthorized authentic means that they are made in the same place and with the same materials as the original product, but sold by someone else.   Major shoe companies do not stick to one factory to produce their shoes, instead they assign a certain number (i.e. 10,000) per model for each factory to produce.  The thing about all of these factories is that they do not produce just the assigned number of pairs.  They will produce double the amount, sometimes 5 times the amount of shoes!

The reason being is that they need these extra pairs after the shoe company received their assigned number of shoes, is that they move production to another factory to produce the same pairs of shoes.

Now what gets left behind in the factories are the extra pairs of shoes that were rejected or did not even get to be seen by quality control because the shoe company has already reached their quota. All of the other pairs that are left over are produced by the same factories, the same workers and with the same materials.  These extra pairs are just not licensed, authorized and /or quality checked by the shoe company.  UA applies to clothing, shoes, purse, scarves, watches and more.